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Driven by a recovering economic climate and stronger desire to venture into new destinations, US meeting and conference planners are showing a rising interest in Asia, according to feedback from buyers and exhibitors at The Americas Incentive, Business Travel & Meetings Exhibition in Orlando.
Dirk Ebener, CEO of Marietta-based Global CIF, is keen to explore Asia as a conference and tradeshow destination for his clients that span across 50 industries, ranging from consumer goods to automotive to woodwork.
