MCI Group to Expand With Global Sports Events

Global events business MCI Group is targeting the Olympic Games, FIFA World Cup and other top sports events as the company seeks further expansion opportunities.

The company has announced the creation of a Sports Business Unit which will focus on ‘advising and delivering innovative customer oriented sports service solutions and strategies.’

MCI President Roger Tondeur is open about MCI’s ambitions to compete at the top for lucrative global sporting events. He said: “The Olympics is one target, FIFA World Cup, European Championships, European Champions League, everything.” Asked if he would be targeting UK sport specialists Sportsworld, he said: “Sportsworld is a big fish in the UK, but there are sportsworlds everywhere around the globe and, yes, we will take them on.”

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