International Confex has appointed a steering group tasked with reinvigorating the UK’s flagship meetings and events industry trade show in the wake of its acquisition by Mash Media.
The steering group, which met for the first time last Wednesday (13 November), has been handed a remit to help guide strategy and content for the show starting from next year’s event, when it will move from Dockland’s Excel centre to Olympia London.
Leading lights on the committee include Kevin Jackson, vice president of sales & marketing at George P Johnson, Nicola Sykes, marketing manager at CWT Meetings & Events, Ben Goedegebuure, international board director of PCMA and sales director at the SECC, and Michael Hirst, chairman of the Business Visits & Events Partnership (BVEP).
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