How to Get The Most Out of Trade Shows

Forbes has a great article today with the very catchy title of “Why You Stink at Trade Shows.” The story includes tips on “how not to be that person” who irritates fellow attendees—whether buyers or sellers—at an expo. (The story is really for buyers at trade shows, but we think some of the ideas can apply to sellers just as easily.)

Suggestions include taking pictures of people without asking first, cutting in line and otherwise generally rude behavior that would be objectionable in almost any situation.

But the story has other notable tips, too, that are more specific for business networking or trade shows. For example, using Q&A time at a panel to pitch one’s business is just rude (leave that for the show floor or the networking sessions), as is taking up all of a panelist’s time afterwards for a private chat when other people also want to ask a question.

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