Around 93% of event organisers view corporate social responsibility (CSR) benefits as important when considering a venue for an event.
According to research carried out by Lime Venue Portfolio, only 32% of respondents would be more likely to book a venue which delivered social benefits.
A total of 60% of event organisers stated they may be more likely to book a venue with social benefits.
The study was conducted at Lime Venue Portfolio’s showcase event during International Confex, and surveyed 129 corporate meetings and events professionals.
While 77% of the companies represented at the showcase had official CSR policies in place, 84% of the corporate meetings and events planners surveyed claimed they consider the social impact of their events throughout the planning process.
Jo Austin, head of sales at Lime Venue Portfolio, said: “The contribution a venue makes to the local area and community is not always at the top of the agenda for event planners, with price, location and value for money being the three main factors.